Leap Hockey
Field Hockey Content &Community
Media Kit
2026
Monthly Views
3.54M
Instagram · Jan–Feb 2025
Interactions
119K
3.4% engagement rate
In-Person Events
45
Per year · 1,200–1,500 families
Paying Members
500
Live Zoom training weekly
Cross-Platform
4M+
Total monthly reach
Our Three Channels
Channel 01
Digital Audience
3.54M
Monthly views
328K
Accounts reached
Field hockey families spending $3K–$10K+ annually on clubs, equipment, travel &camps. High household income, high purchase intent across all platforms.
- Instagram · 328K accounts reached/month
- TikTok · 68K followers
- YouTube · 10K subscribers
- Email · 7,500 direct subscribers
- 89.5% of interactions driven by Reels
Channel 02 · Flagship
In-Person Academies
45
Events/year
1,500
Families/year
★ High Performance Academy · June 2026
Year-round coaching events nationwide, culminating in our flagship High Performance Academy at the US Olympic Training Complex, Chula Vista — June 15–19, 2026.
- 64 NCAA Division I athletes attending
- Olympic coaching staff — Brent Livermore, Athens 2004 gold
- US Olympic Training Complex, Chula Vista CA
- Elite 5-day residential camp
- On-site brand presence + in-field product demo
Channel 03
Online Memberships
500
Paying members
5×/wk
Live sessions
500 athletes paying monthly to train live with our coaches via Zoom. The highest purchase-intent audience in our ecosystem — not casual followers, committed players.
- Live Zoom training multiple nights per week
- Coach-integrated product mentions in-session
- Dedicated email spotlight to member list
- Affiliate link + conversion tracking
- Highest proof of purchase intent we offer
Content Performance by Type
Reels89.5% interactions
Stories22.7% views
Non-follower reach45.3%
Audience Tags
CoachesClub PlayersParentsCollege ProspectsHigh School AthletesClub DirectorsPlatform Reach
Instagram
328K
Monthly accounts reached
TikTok
68K
Followers
YouTube
10K
Subscribers
Email
7.5K
Direct subscribers
Follower Split (Instagram)
54.7%
Followers
45.3%
Non-followers
Partnership Packages
Tier 01
Digital Partner
$1,500 / month
Instagram · TikTok · YouTube · Email
- 1 dedicated branded Reel/month
- Bio link placement across all platforms
- 1 email feature to 7,500 direct subscribers
- Monthly analytics report
Tier 02 · Premium
Events Partner
$4,500 / month
45 Events · HPA Olympic Training Complex
- Presenting sponsor of 45 in-person events
- On-site signage &branded product presence
- Coach introductions at every event
- HPA flagship — 64 NCAA D1 athletes
- In-field product demo at HPA
- Custom referral/tracking code
Tier 03
Community Partner
$2,500 / month
500 Paying Members · Live Zoom
- Live coach-integrated product mentions in-session
- Dedicated email spotlight to member list
- Affiliate link + conversion tracking
- Monthly performance report